We collaborated closely with ALC’s technology and marketing partners to build a data bridge that serves as the backbone of this dynamic system. The solution automatically fetches and processes game schedules, ensuring the ads stay relevant and impactful. By integrating the system with the ad network, we delivered a seamless experience that connects sports bettors to the latest odds in a visually appealing format.
The dynamic odds banners are an effective tool in PRO*LINE’s digital advertising strategy, providing timely and engaging calls-to-action for the sports betting audience. The innovative approach not only captures attention but also drives clicks by delivering value directly within the ads themselves.
