1-866-561-5485

Atlantic Lottery

HTML5 Dynamic Banner Ads

HTML5 Dynamic Banner Ads

Posted on Jul 15, 2015

Flash has served as the de facto standard for banner ads for more than a decade. However HTML5 is becoming the new standard for beautiful display ads that work regardless of screen or device. Big Bright Sun Communications converted LottoMax and Lotto 6/49 banners from Flash to HTML5, incorporating a dynamic feed of the latest jackpot amounts and a countdown to the next draw. As a result, ALC was able to reduce campaign production time while simultaneously engaging users on desktop and mobile devices with rich...

Read More
Lotto 6/49 – Dynamic Banner Ads

Lotto 6/49 – Dynamic Banner Ads

Posted on Oct 3, 2014

Jackpot alert! These power-packed, highly-optimized banner ads produced by Big Bright Sun Communications for Atlantic Lottery let you know exactly how many minutes until the next big draw. And thanks to some clever programming, the jackpot display updates automatically after each draw. Your chance to win is ticking away, so go get your ticket at...

Read More
Lotto 6/49 – Landing Page

Lotto 6/49 – Landing Page

Posted on Jan 28, 2013

An effective landing page functions as an extension of an advertisement and converts prospects into responders. So we made sure to deliver a landing page that loaded quickly and flawlessly on all browsers and...

Read More
PRO•LINE – Dynamic Banner Ads

PRO•LINE – Dynamic Banner Ads

Posted on Sep 6, 2012

PRO•LINE is Atlantic Lottery‘s sports lottery brand. What better way to catch the attention of sports bettors online than to include up-to-the-minute odds for hockey, baseball, football and basketball matches right in your banner ads? To make this happen, Big Bright Sun deployed a data bridge between the publisher of game odds and the ad network. Game schedules are automatically fetched, transformed to extract the most relevant matches for the target audience, and syndicated in a lightweight format to Flash banner ads. Voila! A timely and effective call-to-action to the sports betting audience. Want to bet...

Read More
Set For Life – Banners

Set For Life – Banners

Posted on Apr 30, 2012

Framerate, compression ratios, backward compatibility, click-tracking, polite loading, looping. Hummus. (OK that last one was just to see if you’re still with us.) Bottom line: we take care of the finer points of making animated banners that follow best practices and meet ad publisher specifications....

Read More